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A romantic comedy about Louie (Seo In Guk), nicknamed as King of Shopping who is actually an heir to a chaebol company Gold Group. One day, he meets an accident on the way to see his grandma and unfortunately, he lost his memory and identity. He later meets Go Bok Shil (Nam Ji Hyun), a pure and energetic girl who came to Seoul for the first time to find her brother. Despite having lost memory and identity, Louie's instinct as the shopping king comes out naturally and he always spends money and buys things indifferently. While frustrated to Louie's bad habit of spending money, Bok Shil teaches him something that is more important and valuable rather than just shopping...

(Source: DramaWiki)

 

Alternative Title: Shopaholic Louis

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